In the dark but colorful world of YouTube beauty gurus, the bizarre trend of using Crayola colored pencils as eyeliner, lip liner or whatever has thrived.

Crayola, having caught wind of the trend, would like you to know that it doesn’t think this is a very good idea.

“As the manufacturer of children’s products, safety is our top priority at Crayola,” the company said in a statement. “Although our products are nontoxic, we do not recommend using them to make lipstick, eyeliner or other make-up and strongly discourage their use in this manner. They are not designed, tested or approved for this purpose.”

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We’re not exaggerating the proliferation of this “trend.” Search YouTube and you’ll find dozens of “tutorials” showing you how to dip crayons and colored pencils in hot water to make lipstick.

Ten points for creativity for these folks. But really? Colored pencils and crayons?

Yes, crayons are non-toxic: In one video, a beauty blogger appears to call Crayola’s customer-service line to ask whether it is safe to get the colored pencils on your skin or in your eye. Yes, the woman replies.

But the Food and Drug Administration regulates makeup products differently than other products, mostly because makeup and pigments used in the products are intended to be used in close proximity to the eyes, lips and skin. And notably, the pigments used in crayons are proprietary, so there’s really no way to know exactly what is in them.

Then again, these warnings have been around for a while, and the response in the beauty blogging world has been decidedly ¯\_(ツ)_/¯.

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