The ad, "Forward," from the GOP-aligned non-profit group American Crossroads: 

What it says: "President Obama says he will move us forward, but where has he taken us so far? America's worst economic recovery ever."

What it means: Obama's policies have not worked so far, so what's with the "Forward" slogan?

Who will see it: Voters in Colorado, Florida, Iowa, North Carolina, New Hampshire, Nevada, Ohio and Virginia. It's a $6.6 million buy.