Despite show creator Peter Berg's objections, Mitt Romney has shown no intention of giving up the "Friday Night Lights" mantra "Clear Eyes, Full Hearts, Can't Lose."

On Sunday, the candidate orchestrated a flag football game between his staff and reporters who follow his campaign. The team captains were given rubber bracelets with the slogan on them. Now the campaign is selling the bracelets online; a $10 dollar donation gets you a red, white and blue set. 

In a letter to the Romney campaign earlier this month, Berg said the Republican had “plagiarized this expression” and should “come up with [his] own campaign slogan.”