With millions of Americans starting to receive health insurance coverage under the Affordable Care Act on Wednesday, President Obama’s political organization is starting a new campaign to highlight the personal stories of people benefiting under the new law.

Organizing for Action, the non-profit and non-partisan advocacy group that grew out of Obama’s reelection campaign, is launching a new Web site, complete with videos and interactive maps, to showcase personal testimonials from those enrolled in the new health care exchanges.