Is #TBT a new political strategy?

Throwback Thursday, aka #TBT, has become the day each week when a barrage of old photos hitskkk Facebook, Twitter and Instagram and remind us Friday’s only a day away. It’s a time for the Internet to applaud the slow digitization of your photo albums. It’s a time to force all your “friends” to be nostalgic with you…even if it’s just for the moment they scroll past your post. And now it’s the time for Washington politicians to remind us either that they’re just like us or to take (un)subtle jabs at their opponents. The hashtag makes the burn so much better!

So we’ve decided to take a look at how politicians are exploiting using the beloved #TBT hashtag for political gain. These are our favorite political #TBTs of the week:

The endorsement #TBT. Sen. Kirsten Gillibrand (D-N.Y.) adds some nostalgia to her plug for Kathy Hochul (D-N.Y.), who is running as the Democratic candidate for lieutenant governor.

The running for office #TBT. When you’re presumed to be a presidential candidate, other people #TBT for you.

The “I used to be young” #TBT. Lookin’ good general! Chairman of the Joint Chiefs of Staff Gen. Martin Dempsey ‘s wife, Deanie, takes us back to their younger days.

The old political resume #TBT. Sen. Tom Carper (D-Del.) shows off his and Vice President Biden’s political prowess with this throwback to what appears to be an old political directory. Hope they’ve changed their phone numbers!

The “I’m just like you” #TBT. Sen. Cory Booker (D-N.J.) gets us, or so he says with this tweet.

The “write to your congressman” #TBT. Sen. Steny Hoyer (D-Md.) urges civic participation.

The political jab #TBT. House Speaker John Boehner’s press secretary Michael Steel takes a shot at Obama for saying he’ll take executive action to fix the country’s immigration system.


JulieAnn McKellogg is the video producer for The Reliable Source.



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Helena Andrews · July 10, 2014