It seems natural that the Trump family, who has made exclusivity their business, broke ground Wednesday on their D.C. hotel with gold-plated shovels. After all, the family has labeled Trump International Hotel, Washington, D.C., a “super luxury” space that will deliver a level of extravagance D.C. just doesn’t currently have.
Real estate mogul Donald Trump, his daughter, Ivanka, and two sons, Donald Jr. and Eric, joined D.C. officials for the ceremonial shoveling of dirt in front of the Old Post Office building, set to become a 270-room hotel. Sitting on Pennsylvania Avenue between Capitol Hill and the White House, the century-old building has one of the best locations the city has to offer and some stunning architecture (Our colleague Jonathan O’Connell has more on this). So what do the Trumps plan to do to make this a “super luxury” space? We talked to the family lead on the project, Ivanka Trump, asking her to define “luxury” and how we will see that in the hotel, set to open in 2016 (Cue video).