David French, Nancy French, and their children react to the election results displayed on a television during Mitt Romney's campaign election night event at the Boston Convention & Exhibition Center on Nov. 6, 2012 in Boston. (Alex Wong/Getty Images)

David French. That's the name that conservative establishment insider and Weekly Standard Editor Bill Kristol wants to make America's official anti-Trump candidate. French, according to Kristol, is a "real" conservative who should launch a third-party bid to give Republican voters an alternative to voting for Donald Trump.

For millions of Americans on Wednesday, the next question was, who?

Here's what we know. French is a Tennessee attorney and National Review columnist who has been critical of Trump and in the pages of that magazine. French was part of the movement earlier this year to encourage Mitt Romney to launch a third-party campaign for the White House.

He's a married father of three, a veteran and a man whom friends and neighbors describe as highly intelligent and deeply religious. He attends a Presbyterian church and serves on the board of that church's Christian school, according to the Columbia Daily Herald, a local newspaper serving the area where French and his family live.

French's wife, Nancy French, is the best-selling author who co-wrote Bristol Palin's memoir, "Not Afraid of Life: My Journey So Far," and has worked with Ann Romney on a book project, according to the Christian Post. Palin is, of course, the daughter of the GOP's 2008 vice presidential nominee, Sarah Palin, and Ann Romney is the wife of the party's 2012 presidential nominee, Mitt Romney. Nancy French also has co-written or ghost-authored books for other conservatives, including Stacey Dash, and co-wrote a book in 2012 with her husband making the case that evangelical Christians should vote for Romney.

The Frenches — David and Nancy — also have one of those cute "How we met" stories about which movies are made. To make this quick: A Christian college in Nashville was trying to recruit Nancy French, and had a recent graduate, David, call her to seal the deal. They married a short time later. And they've written about their marriage and how they maintained it while David French served in Iraq, where he earned the Bronze Star.

David French is a Harvard University Law School graduate. He has practiced law out of an office in Columbia, Tenn., and served as senior counsel at the American Center for Law and Justice and the Alliance Defending Freedom before becoming a staff writer for the National Review. He's lectured at Cornell Law School, another part of the Ivy League, and contributed to a bestselling book on the Islamic State, "The Rise of Isis: The Threat We Can't Ignore." French remains a major in the Army Reserves.

Columbia is a smallish town of 36,000 people, about an hour's drive south of Nashville, with a fast-growing foreign-born population. It's the place the French family has called home since 2006, according to local property records. And Columbia is the place from which French has written a number of pieces for the Weekly Standard in which he's made it quite clear he's no fan of Trump and will not vote for the presumptive GOP nominee.

It is also a very Republican place. It sits in Tennessee's 7th district, which gave Mitt Romney 66 percent of the vote in 2012. It's a community where factory work that pays well has receded — creating a local blend of that racial and economic anxiety that has helped propel Trump's campaign.

The chicken processing plant looms large in Columbia. The smells it produces waft though a town square centered around a big, pillared courthouse when the wind is right. And over the course of its existence, it has employed a large number of white, then black, then Latino workers. In 2008, the city's mosque was firebombed and vandalized by a trio of white supremacists. That year, the New York Times wrote about the town when some locals threatened to boycott Tyson food products after a chicken processing plant, which employs a large number of Somali refugees, agreed to alter its workplace holiday list to reflect the desires of its largely Muslim and foreign-born workforce.

French did not respond to requests for comment.