Overall, only about a third — 34 percent — of adults said they thought the new tax law was a good thing.
Even white women without a college degree — a group Trump won in the 2016 election — are not convinced the tax law will work out in their favor. More than four in 10, or 41 percent, said the tax measure was a “bad thing,” while fewer, or 35 percent, said it was a “good thing.”
A minority of white women in general — a group Trump won in 2016 over Democratic rival Hillary Clinton, the first woman to clench a major party presidential nomination — have a positive view of the tax law. Only about a third, or 32 percent, of white women overall said the law was a good thing.
During the 2016 race, Ivanka Trump was often called upon to help get women on the Trump train. Significant numbers of women connected with the business executive and mother of young children despite the constant accusations of sexism aimed at her father, who faces allegations of sexual misconduct from nearly 20 women.
At the Republican National Convention, Ivanka Trump said:
As the mother myself, of three young children, I know how hard it is to work while raising a family, and I also know that I am more fortunate than most. American families need relief. Policies that allow women with children to thrive should not be novelties; they should be the norm. Politicians talk about wage equality, but my father has made it a practice at his company throughout his entire career. He will fight for equal pay for equal work, and I will fight for this too, right alongside of him.
Donald Trump went on to win more than half of white women in the 2016 race. Since joining the White House as an adviser, his daughter has been criticized for not being the persuading voice to the president he said she would be.
Last month conservative Washington Post columnist Jennifer Rubin accused Ivanka Trump of being dishonest about the positive impact the tax legislation would have on American families:
If Trump cared to do her homework, she wouldn’t say objectively false things. She wouldn’t treat the pittance that Republicans gave to poor families as a grand accomplishment. Then again, perhaps she has learned at her father’s knee to be a flimflam artist, a con woman and an entitled child of wealth who looks out for herself and only herself. Those who thought that she’d bring smarts, empathy and reason to the White House sure missed the mark.
Only 15 percent of women say Donald Trump’s actions as president have helped them and their family in the past year, according to the Post-ABC poll.
After initially suggesting his eldest daughter would not join him in the White House, Trump tried to convince Americans Ivanka Trump should get a position because of her history advising him in his business career. A majority of Americans do not agree.
According to a Quinnipiac University poll, about 53 percent of respondents said it was not appropriate that Ivanka Trump play a “significant role in the White House.”
South Carolina, where Ivanka Trump is speaking to women about the tax bill her father signed into law, is different from much of America.
It was in that reliably red state where Donald Trump first invited his family on stage during a November 2015 campaign rally. Voters there backed Trump in South Carolina's Republican Primary and in the general election. South Carolinians are represented in the Senate by two Republicans who, despite previously publicly butting heads with Trump, are generally supportive of him and his presidency.
Republican National Committee chairwoman Ronna Romney McDaniel delivered a memo to the White House last month informing leaders of how poorly the GOP is doing with female voters, according to Politico. It appears Scott and other GOP leaders are hoping the president's daughter can change that.
It could be a bit of a risk to choose Ivanka Trump as one of the main people to lead that shift. Less than half of Americans, or 41 percent, have a favorable view of her, according to a recent Economist/YouGov poll.