We're more conscious than ever about the tech industry's hyper-masculine culture. With the rise of the brogrammer, women are gradually accounting for a shrinking share of science, technology, engineering and math (STEM) jobs in the country. There are now fewer women as a proportion of that workforce than at any time since 1990.

That makes a new, minute-long address by President Obama directly to the nation's students all the more uplifting. Speaking ahead of a week-long event to highlight computer-science education, Obama urged kids to try their hand at coding — and made a point of calling on female students.

"This week is your chance to give it a shot. Don't let anyone tell you you can't," Obama says in the video. "Whether you're a young man — or a young woman — whether you live in a city or a rural area, computers are going to be a big part of your future."

While it's not exactly the targeted appeal to ladies that many might be hoping for, guiding girls toward a STEM education and encouraging them to stick with it is helpful no matter who's in front of the camera.