The deactivation Thursday sparked deep and troubling questions about who has access to the president's personal account, @realDonaldTrump, and the power that access holds. The deactivation also came at a time when the social network is under scrutiny for the role it played in spreading Russian propaganda during the 2016 presidential election.
Twitter said through an official account Friday that it has put in additional safeguards in place to prevent similar incidents from happening in the future. The company has declined to share more details about its investigation into the incident.
Trump's account disappeared at around 6:45 p.m. ET Thursday, when visitors to the page were met with the message, “Sorry, that page doesn't exist!”
“The account was down for 11 minutes, and has since been restored,” the statement read. “We are continuing to investigate and are taking steps to prevent this from happening again.”
But two hours later, the company admitted that the deactivation wasn't an accident at all: A preliminary investigation revealed that the account was taken offline “by a Twitter customer support employee who did this on the employee's last day.” Twitter said it was conducting a full internal review.
Early Friday, Trump blamed a “rogue employee” for pulling the plug.
Emily Horne, a Twitter spokeswoman, declined to comment further on Friday, saying: “We won't have anything to share beyond the Tweets we put out last night.”
The company has suspended other high-profile accounts in the past for violating its terms and conditions. But there has not been a case where an employee has acted to take down the account of a well-known person seemingly on their own.
A spokeswoman from Twitter said no new information about the investigation would be released Thursday night. It was still unclear who the employee was, how that employee got access to the president's account and whether any security breaches led to the subsequent deactivation.
“A lot” of employees at Twitter can suspend a user’s account, a former employee of the company told BuzzFeed. But far fewer — only hundreds — have the power to deactivate one. There was some discussion at the company about special protections on verified or high-profile accounts, but that extra measures were “never implemented,” the unnamed source said.
On Twitter, some people made light of the deactivation, while others wondered about the potential consequences of employees who have access to an important megaphone used by the president of the United States.
Trump has used the account since March 2009. He has tweeted more than 36,000 times and has 41.7 million followers. His use of the social media platform is no trivial matter.
Recent @realDonaldTrump tweets about North Korea heightened tensions between the two countries, with Trump threatening that “they won’t be around much longer!” and that “only one thing will work!” In the past, officials in Pyongyang have responded to Trump’s tweets as declarations of war.
In September, Twitter defended its decision not to remove a controversial Trump tweet that some interpreted as a threat directed toward North Korea.
Twitter's rules prohibit violent threats, some users pointed out, arguing that the Trump tweet fell into that category.
Twitter said it would not remove the tweet or suspend Trump's account, explaining that the company takes a number of factors into consideration when faced with controversial user-generated content, including its “newsworthiness” and whether it has “public interest.”
Twitter added that it stands by its commitment to “keeping people informed about what's happening in the world.”
It was Twitter's clearest explanation for its stance toward Trump, despite repeated calls from some users for the president's account to be banned.
Earlier this year, Kal Penn, the actor and former aide to President Barack Obama, urged Twitter to take stronger measures after Trump warned North Korea that the U.S. military was “locked and loaded.” On another occasion, Trump tweeted a video of himself beating somebody up outside a wrestling ring, with the victim's face obscured by CNN's logo — giving the impression that Trump was physically assaulting the news network.
Trump recognizes the power of the social platform.
“Let me tell you about Twitter,” he said in an interview with Tucker Carlson in March. “I think maybe I wouldn't be here if it wasn't for Twitter.”
A tool once used by a campaigning candidate to disparage his opponents and rally his supporters is now Trump's favorite online means of promoting his presidential agenda.
“Twitter is a wonderful thing for me because I can get the word out,” he told Carlson.
On the campaign trail, Trump once described his rapidly growing Twitter following not only as a means to get the truth out, but also as a way to get even with his enemies.
“Someone said I'm the Ernest Hemingway of 140 characters,” he told a crowd in South Carolina, air-typing into a pretend phone. “If someone says something badly about you: Bing, bing, bing! I say something really bad.”
“You have to keep people interested also,” he said. “You know, you have to keep people interested.”
Bartiromo asked Trump if some of his unscripted tweets get in the way of the larger message his administration is trying to sell.
Trump acknowledged that he has friends who tell him not to use social media. But, he said, it’s a very useful tool to counter “fake news” and respond to critics.
“I can express my views when somebody expresses maybe a false view that they said I gave,” he said.
Trump — whose tweets sometimes contain spelling errors and randomly capitalized words — also relayed that he thinks he is well-suited for the medium.
“You know they are well-crafted,” he said of his tweets. “I was always a good student. I am like a person that does well with that kind of thing. And I doubt I would be here if weren’t for social media, to be honest with you. Because there is a fake media out there, I get treated very unfairly by the media.”
The deactivation controversy comes at a time when Twitter and other technology companies are under greater scrutiny for the way they can be abused.
Earlier this week, lawyers from Twitter, Facebook and Google testified on Capitol Hill as part of the investigation into Russian attempts to influence the 2016 presidential election. In public statements, Twitter acknowledged that it had identified 2,752 accounts controlled by Russian operatives, as well as more than 36,000 bots that issued 1.4 million tweets during the election.
On Thursday, Trump used his account to congratulate the Houston Astros for winning the World Series, call on Congress to “TERMINATE” the diversity visa lottery program and announce the nomination of Jerome Powell as the next chairman of the Federal Reserve.
Before daybreak Friday, he was back at it, launching a tweetstorm about Hillary Clinton, the Democrats and the Justice Department.
Siegel and du Lac reported from Washington. John Wagner, Avi Selk, Brian Fung and Brian Murphy contributed to this report, which has been updated.