"Protecting our loved ones and yours is the reason we founded @honest," she wrote. "As parents, it pains us to hear that anyone has had a negative experience with our Sunscreen."
"Protecting our loved ones and yours is the reason we founded @honest. As parents, it pains us to hear that anyone has had a negative experience with our Sunscreen. We develop and use Honest Sunscreen to protect our own children -- Honor, Haven, Luke, Evie, and Poppy -- at the park, in the pool, outside, every day. As with everything we do, we take sun protection seriously here at Honest." I invite you to read the full message from @christopher_gav and I on our Honest Sunscreen Lotion here: http://honst.co/founders
Alba linked to a longer statement on the company's Web site that detailed that the product had gone through "extensive third-party testing" and passed all SPF 30 testing requirements. In addition, the company said, the product received "the best score possible from the Environmental Working Group (EWG)."
Alba and Gavigan said they were reaching out individually to every person who posted on social media: "We want you to know that we hear you and we’re here for you. As always, we’ll do what it takes to make it right."