A conspiracy theory has been infecting the Democratic Party, its progressive base, even the White House. It’s not quite as self-sabotaging as the horse-dewormer-cures-covid false theory that swept up many Republicans last year, but it’s pretty damaging nonetheless.
For example, a bill introduced on Thursday by Democratic Sens. Elizabeth Warren (Mass.) and Tammy Baldwin (Wis.) and Rep. Jan Schakowsky (D-Ill.) bans “price-gouging,” which it defines as “unconscionably excessive” pricing.
What counts as an “unconscionably excessive” price, you ask? TBD, but it’s definitely going to be illegal.
The problem with this narrative is that it’s just a pejorative tautology. Yes, prices are going up because companies are raising prices. Okay. This is the economic equivalent of saying “It’s raining because water is falling from the sky.” Well, why?
Why are companies, which have always been “greedy” (or, one might say, “profit-maximizing”), able to raise prices now? What changed between early 2020, when corporate profits and inflation were plummeting, and today, when both metrics are “unconscionably” up?
The answer is important, because it determines what policymakers can or should do about it.
Here is how economists explain the recent run-up in inflation: Demand is strong, thanks to pandemic-forced savings plus expansionary government policies (stimulus payments, low interest rates, etc.). Meanwhile, supply remains constrained by covid-related disruptions, labor shortages, other unfortunate shocks. Companies can’t ramp up production quickly enough to procure all the stuff that consumers want to buy, whether that “stuff” is oil, furniture or eggs.
Consumers still want to buy all this stuff, though, and Americans overall have an unusually high amount of cash on hand. So they are willing to pay more. That pushes prices up.
A concrete example: In 2019, a car dealer that raised prices 10 percent might have lost customers and watched inventory sit. Today, that dealer can raise prices 20 percent and still have trouble keeping anything in stock. That’s because cars remain hard to come by, and customers are willing and able to pay a premium for whatever’s available.
The solution to the broader increase in prices, then, is ramping up supply (e.g., getting more workers in the labor force, removing trade barriers, encouraging oil-drilling); and/or, tamping down demand (e.g., raising interest rates).
“Supply and demand” is not the greedflationists’ preferred lens on inflation. They say inflation is driven by a Manichean struggle between big corporations and their innocent victims, the customers.
Companies are somehow conspiring to boost inflation, this thinking holds, because they can use it as an “excuse” to “profiteer.” No matter that major business groups have actually been hawkish about inflation, since unpredictable price growth can make it difficult for them to plan (and increases the prospect of recession).
So what’s the supposed evidence that businesses are pro-inflation? The greedflationists — including President Biden — complain that executives are boasting on corporate earnings calls about how much money they’re making. This might sound like a smoking gun if you have never listened to an earnings call, in which executives usually boast about how great profits are or will be.
The greedflationists argue that something fishy is afoot because companies are not merely “passing along” their higher costs; their profit margins are expanding, too. But this is exactly what you’d expect when flush customers are buying more stuff and willing to pay whatever’s necessary to get what they want. Prices and profits rise.
I’ve been scolded before, including by White House senior aides, for making a fuss about Democrats’ demagoguery on this issue. So what if Biden and Democratic lawmakers want to grandstand about corporate greed? Who cares whether Biden asks for another gratuitous investigation into whether “illegal” conduct is driving up gas prices? This kind of populist anti-corporate rhetoric polls well, they say. It does no harm. It’s just cheap talk, so Democrats can show they’re Doing Something about inflation.
But such allegedly cheap talk has become very expensive.
At best, this approach has done nothing to curb inflation. Worse, it has distracted Democrats from taking actions that could help, because this “greedflation” narrative has persuaded both policymakers and the public to misdiagnose the problem’s causes.
Worst of all, it is encouraging Democrats to pursue policies that could be actively harmful. These include a proposed tax on “windfall” oil profits, which would likely reduce oil production exactly when we want output to increase. Or a mass student debt jubilee, which could drive consumer demand even higher.
It may feel good to throw red meat to the anti-corporate populist left. Righteous fury about evil businesses earns plenty of retweets. But it has also hampered Democrats’ efforts to get inflation under control — and in so doing, sabotaged their reelection prospects.