Jed Hartman, Chief Revenue Officer of The Washington Post, today announced Annie Granatstein will join the team to head up WP BrandStudio. She comes to The Post from Slate’s in-house creative agency, where she created programs for major advertisers. As a creative force and visionary, Granatstein will oversee and innovate The Post’s growing content studio.
Granatstein’s branded content background includes strategy, creation, copywriting and video production. Prior to Slate she worked at Tremor Video, founded the content-marketing arm of a communications agency and was an A-List entertainment attorney and an independent film producer in Hollywood. Granatstein has a JD degree from UCLA Law School and a BA from Johns Hopkins University. She will be based in New York.