Digiday has named The Washington Post “Most Innovative Publisher” of 2015. The award reflects The Post’s commitment to digital experimentation, new developments across engineering and ad technology, and increasing dominance in the media industry. The Post recorded 66.9 million users in October, shattering previous records and surpassing competitors including The New York Times, USA Today and The Huffington Post.
Earlier this year, The Post was named “Most Innovative Media Company” by Fast Company.
The 2015 Digiday Awards recognize brands, agencies and publishers throughout the media and marketing industry. The honor for most innovative publisher was not based on submissions. See the announcement of winners here.
Below is a note Washington Post Publisher Frederick J. Ryan shared with staff today:
Dear Washington Post Teammates,
The official results are in and comScore reports The Washington Post had another month of exceptional growth in readership. We had 66.9 million readers in the United States, shattering all previous records and surpassing every longstanding competitor, including the New York Times.
Our annual growth rate of 59% exceeded that of every major news site and our mobile readership grew at an unprecedented rate of 95% over last year. In addition to our readership of influentials and decision makers, it’s great to see younger readers migrating to The Washington Post with millennials comprising 40% of our readership.
On top of this industry-topping growth in readership, just yesterday Digiday honored The Washington Post as the “Most Innovative Publisher of 2015.” This follows our recognition by Fast Company as “The World’s Most Innovative Media Company” and our topping all competitors to receive the “General Excellence Prize” from the Online News Association.
All of these accomplishments reflect the extraordinary work The Washington Post team has done, and the creativity, innovation and energy that has fueled our massive growth. From the great news and engineering partnership to our advertising innovations and more, The Washington Post is leading the way in this exciting new world of journalism.
I can’t imagine a more exciting time to be at The Washington Post and there is even more to come. We cannot take our foot off the accelerator and will continue our growth strategy.
In two weeks, we will begin our move into a new headquarters that has been designed and built for the newsroom of the future. If we continue with these gains and continue to hold our bar for quality journalism as high as always, I wonder how long it will be before people start to ask has The Washington Post become America’s New Publication of Record?