“Backdrop is a way to provide easy-to-consume context without interrupting the reading experience,” said Terri Rupar, digital editor for national news. “We were excited to come up with a way to help people understand even more about the election in a way that’s really optimized for the mobile screen.”
Backdrop will also go live when the election does, providing real-time results and analysis during major moments, such as caucus and primary nights.
“Backdrop is designed to give people a quick snapshot of the broad outlines of the presidential race, even as they read the latest twists and turns from the trail,” said Steven Ginsberg, Senior Politics Editor.
When a reader has checked what’s in Backdrop, the button shrinks and becomes more transparent; when there’s something new in there, the button goes back to its original state.