Political coverage, including PowerPost, contributes to significant site growth

Last month The Washington Post had 890 million page views, exceeding all but one major competitor. The numbers, provided by comScore, also underscore The Post’s commitment to provide engaging experiences across all platforms, with mobile and desktop visitors seeing big increases year over year (80% and 26%, respectively). More than 73 million digital readers visited The Post and spent almost 17 minutes across the site and apps.

This has been one of the biggest months not only for The Post overall but also for its political coverage. According to internal Omniture numbers, 41% of The Post’s page view growth came from the Politics section and PowerPost, an insider look at Washington’s political landscape. PowerPost and its Daily 202 must-read newsletter had the biggest increase in readers since launching last summer—readership jumped 345% in February*. Additionally, visits to The Post’s politics section were up 38% from January and 316% year over year. Political videos also saw a huge increase, up 1245% year over year.

*when compared to August 2015, Omniture