The Washington Post announces it has added Argentine publisher Infobae as a partner of Arc Publishing, making it the largest international outlet to use The Post’s technology. Infobae’s completely relaunched site, which progressed rapidly from conception to launch in a matter of months, showcases the publisher’s focus on digital experimentation and commitment to producing high-quality journalism for readers. Arc technology will power Infobae’s ambitious digital plans to accelerate capabilities for mobile, video, social and distributed platforms and position them for continued growth.
“The transformation to digital journalism is driven by cutting-edge technology and Arc gives modern publishers a strong, agile and flexible infrastructure that promotes rapid innovation and experimentation—things that are critical for long-term success,” said Shailesh Prakash, Chief Technology Officer at The Washington Post. “In Infobae, we welcome a modern digital publisher who shares our commitment to digital speed. We look forward to Arc powering their ambitions and accelerating their growth.”
Infobae, one of Argentina’s first major digital-only outlets, was founded in 2002 by lawyer, journalist and media entrepreneur Daniel Hadad. At present, Infobae has more than 27 million monthly readers who are deeply engaged, spending 15 minutes per visit. Infobae is considered one of the most read Spanish-speaking news outlets in the world, thanks to its exponential growth in Latin America. With nearly three and a half million followers on social platforms, Infobae’s reach extends well beyond its site. Correspondents for the news organization are based in Miami, New York, Washington DC, Mexico City, Bogotá and Montevideo.
“We share The Washington Post’s passion for journalism and technology. Our new editorial platform and tools will enhance our newsroom’s work and the experience of millions of unique users that choose Infobae to deliver captivating and relevant information for their daily lives. The partnership between Infobae and The Washington Post reflects our commitment to innovation as we continue to drive the future of news delivery, ¨said Daniel Hadad, Founder and President of Infobae.
Arc’s fast-growing clientele also includes Canada’s Globe and Mail, the newly-launched Alaska Dispatch News and Willamette Week, among others, as well as additional outlets that will be announced in the coming months.
About Arc Publishing: Arc Publishing (www.arcpublishing.com) is a state-of-the-art digital platform and suite of tools that’s engineered to meet the needs of modern publishers. Built by engineers and designers at The Washington Post, Arc is made up of flexible, sophisticated tools that work seamlessly together and can function individually. Arc spans the range of technology needs for digital publishers, including video, mobile web and apps, syndication to distributed platforms, automatic content testing, data mining and innovative monetization tools. At its core, Arc is about speed: for readers, the newsroom, advertisers and developers.