“Arc’s footprint continues to rapidly expand, demonstrating the technology’s capability to adapt to customers in diverse geographies and its ability to serve publishers of any size,” said Shailesh Prakash, Chief Information Officer of The Washington Post. “We’re investing significantly in Arc to ensure we have a SaaS platform that is top of mind for publishers planning for long-term digital growth and innovation. We look forward to working with NZME as they transform their digital business.”
Working with the NZME technology team, Arc engineers will launch a world-class new set of publishing tools that will be deployed throughout their newsrooms, streamlining workflows and giving their reporters and editors advanced newsroom optimization and content testing tools.
NZME CEO Michael Boggs believes partnering with The Washington Post and utilizing the Arc Publishing suite is a significant step in NZME’s goal to stay at the forefront of global technological advancement.
“Our relationship with our audiences and advertisers is core to our business success. Delivering content and premium advertising opportunities to them every day is vital and the Arc Publishing suite will enable this to continue to happen,” said Boggs. “The impact The Post has seen globally over the last 12 months has been phenomenal, and we see great things coming from this partnership.”
About The Washington Post’s Arc Publishing
Arc Publishing (www.arcpublishing.com) is a state-of-the-art digital platform and suite of tools that’s engineered to meet the needs of modern publishers. Built by engineers and designers at The Washington Post, Arc is made up of flexible, sophisticated tools that work seamlessly together and can function individually. With more than a dozen clients, Arc spans the range of technology needs for digital publishers, including video, mobile web and apps, syndication to distributed platforms, automatic content testing, data mining and innovative monetization tools. At its core, Arc is about speed: for readers, the newsroom, advertisers and developers.