One of the largest publishing companies in Germany, MADSACK Media Group will use Arc to power future digital products of its nationwide publishing division the RedaktionsNetzwerk Deutschland (RND), including a new national news portal for Germany. MADSACK will drive Arc’s integration, leveraging the technology to support a centralized content strategy. Arc gives MADSACK’s team the ability to add custom functionality on top of the platform, ensuring they can easily deploy new experiences and constantly experiment and iterate for the benefit of their readers.
“With Arc Publishing we encountered the solution to bridging the gap between technologies and publishing demands,” said Arthur Stellmach, Head of Digital Transformation Management at MADSACK Media Group. “While incorporating the mentality of a tech-company, we can focus on what really matters: premium journalism and information offerings across different channels.”
About The Washington Post’s Arc Publishing
Arc Publishing (https://www.arcpublishing.com/) is an award-winning, state-of-the-art digital platform and suite of tools that’s engineered to meet the demands of modern publishers and brands around the world. Built by The Washington Post, Arc technology handles complex publishing and audience needs across video, web, apps, subscriptions and ad monetization, providing a competitive advantage enhanced by a set of sophisticated machine learning and AI-powered tools. Arc has powered the digital transformation of clients both large and small across the globe. At its core, Arc is about speed and innovation: for readers, newsrooms, brands, advertisers and developers.
About The RedaktionsNetzwerk Deutschland (RND)
The RedaktionsNetzwerk Deutschland (www.rnd-news.de) is a division of MADSACK Media Group providing excellent journalistic content for more than 40 newspapers with a total circulation of more than 1.5 Mio. copies per day and more than 4 Mio. readers, making RND one of the leading news networks in Germany. The RedaktionsNetzwerk Deutschland (RND) cooperates with partners all over Germany, including newspaper titles like Hannoversche Allgemeine and Leipziger Volkszeitung.