The Washington Post at Cannes Lions 2024
Join The Washington Post at the WP Next Lounge during Cannes 2024 and step into the future of storytelling. Our innovative journalists, editors and technology pioneers will provide an in-depth look at the market forces and technologies that are reshaping our audience connections.
These events are not just gatherings but a chance to participate in insightful, thought-provoking discussions and gain firsthand insights from the visionaries shaping The Washington Post’s strategic approach. We’re not just keeping up with the rapidly evolving media landscape, we’re setting the pace with our innovations in AI, audio, TikTok and visual storytelling.
Carmella Boykin
TikTok Producer,
The Washington Post
Phoebe Connelly
Senior Editor, AI Strategy and Innovation,
The Washington Post
Johanna Mayer-Jones
Global Chief Advertising Officer,
The Washington Post
Vineet Khosla
Chief Technology Officer,
The Washington Post
Suzi Watford
Chief Strategy Officer,
The Washington Post
Shauna Little
Vice President, Advertising Solutions and Marketing,
The Washington Post
Martine Powers
Host of “Post Reports” and “The Empty Grave of Comrade Bishop,”
The Washington Post
Jana Meron
Vice President of Revenue Operations and Data,
The Washington Post
Carmella Boykin
TikTok Producer,
The Washington Post
Phoebe Connelly
Senior Editor, AI Strategy and Innovation,
The Washington Post
Johanna Mayer-Jones
Global Chief Advertising Officer,
The Washington Post
Vineet Khosla
Chief Technology Officer,
The Washington Post
Jana Meron
Vice President of Revenue Operations and Data,
The Washington Post
Shauna Little
Vice President, Advertising Solutions
and Marketing,
The Washington Post
Martine Powers
Host of “Post Reports” and “The Empty Grave of Comrade Bishop,”
The Washington Post
Suzi Watford
Chief Strategy Officer,
The Washington Post
Monday, June 17
Monday, June 17th
10:00am
to 10:30am
The Value of Trusted Journalism in 2024:
Marketing in a Polarized World
Presented by World Media Group
Featuring
Johanna Mayer-Jones, Global Chief Advertising Officer, The Washington Post
Daniel Wong-Chi-Man, Global Service Line Leader – Audience Measurement, Ipsos
Joanna Souza, Vice President, Global Marketing & Brand, UNICEF
Moderated by: Jamie Credland, Chief Executive Officer, World Media Group
What is the role of trusted, international news brands in today’s marketing mix? In a year of global elections and polarized opinions, where can news brands add value to your campaigns, and how can you ensure you are getting the most impact from your partnerships? Join us for a client perspective, as well as looking at what the latest research tells us.
3:00pm
to 3:30pm
Ethics and Innovation: The Future of AI
Featuring
Phoebe Connelly Senior Editor, AI Strategy and Innovation, The Washington Post
Vineet Khosla Chief Technology Officer, The Washington Post
Moderated by: Shauna Little Vice President, Advertising Solutions and Marketing, The Washington Post
As AI begins to transform industries, it is crucial that its development and implementation align with ethical principles and stakeholder values. We’ll hear directly from the leaders advancing responsible AI at The Washington Post and learn about the measures being taken to ensure transparency, accountability, and fairness in our AI innovation and deployment.
4:00pm
to 4:30pm
Lightbulb Lab with Vineet Khosla, Chief Technology Officer
Experience firsthand how The Washington Post is approaching AI, and get a preview of some products in development.
Tuesday, June 18th
3:00pm
to 3:30pm
Trust the Medium: Using Audio and Vertical Video to Build Relationships with Audiences
Featuring
Carmella Boykin, TikTok Producer, The Washington Post
Martine Powers, Host of “Post Reports” and “The Empty Grave of Comrade Bishop”, The Washington Post
As news consumption patterns evolve, The Washington Post has successfully cultivated dedicated followings on audio and social platforms. In this conversation, The Post’s multiple Peabody-winning audio journalist Martine Powers and Webby-winning TikTok producer Carmella Boykin will share insights into how authentic, platform-specific storytelling builds trust and fosters lasting connections with audiences.
4:00pm
to 4:30pm
Lightbulb Lab with Vineet Khosla, Chief Technology Officer
Experience firsthand how The Washington Post is approaching AI, and get a preview of some products in development.
Wednesday, June 19th
10:00am
to 10:30am
The Value of Trusted Journalism in 2024: Content and Context
Presented by World Media Group
Featuring
Ebru Ogzuc, Global Head of Brand & Reputation, Vodafone Business
Natasha Byrne, Managing Partner, UM Worldwide
Moderated by: Jamie Credland, Chief Executive Officer, World Media Group
How can you use international media to build creative solutions that speak to your audiences? What does best practice look like in content-led solutions, and how can you best work with media partners to deliver on a global scale? Join us to hear how brand, creativity and trusted environments can work together seamlessly.
10:30am
to 11:00am
The Value of Trusted Journalism in 2024: AI and Creativity
Presented by World Media Group
Featuring
Claire Davidson, Executive Strategy Director, Twogether
Suzi Watford, Chief Strategy Officer, The Washington Post
Moderated by: Jamie Credland, Chief Executive Officer, World Media Group
As AI-generated creativity becomes a reality, how do marketers and publishers deliver their best-ever work for audiences without losing their human touch? Does the rise of AI change the role of trusted editorial environments for influential audiences? And how can brands work with media partners to make the most of technological advances?
2:00pm
to 2:30pm
The News Movement and The Washington Post
Gen Z Votes:
Understanding the Election Issues Bridging Generational Divides
Featuring
Ramin Beheshti, Chief Executive Officer, The News Movement
Carmella Boykin, TikTok Producer, The Washington Post
Charlotte Minter, Junior Producer/Researcher, The News Movement
Moderated by: Martine Powers, Host of “Post Reports” and “The Empty Grave of Comrade Bishop”, The Washington Post
With 40% of the globe eligible to vote in 2024, Gen Z, many of whom are voting for the first time, will have a huge impact. This conversation will dissect the political and social concerns relevant across generational lines. Drawing on proprietary insights on voter sentiment and pressing ballot issues, we’ll unveil the shared concerns uniting generations at the polls, and discuss what it means for brands.
3:00pm
to 3:30pm
Real Tok: How The Washington Post Became the Vanguard of Gen Z Media
Featuring
Carmella Boykin, TikTok Producer, The Washington Post
Join Carmella Boykin for a behind-the-screens look at how The Post blazed its own trail on TikTok. Learn about the personality-driven storytelling strategies behind authentic news content that resonate with a younger generation and discover why The Post is expanding its social video universe.
4:00pm
to 4:30pm
Lightbulb Lab with Vineet Khosla, Chief Technology Officer
Experience firsthand how The Washington Post is approaching AI, and get a preview of some products in development.
Interested in meeting with someone from The Washington Post in Cannes?